by Julianne Stahl

The National Beer Wholesalers Association (NBWA), a CSG Associate, announced that more than 26,000 beer distribution employees have been trained through its Distributors Against Human Trafficking initiative.  NBWA made the announcement during its 84th Annual Convention and Trade Show in Las Vegas. This surpasses NBWA’s goal to train 25,000 beer distribution employees across the country to spot and report signs of human trafficking by the end of this year. The initiative has been recognized with the American Society of Association Executives 2021 “Power of A” Gold Award.

Working alongside a bipartisan group of state attorneys general and state alcohol regulators, the Distributors Against Human Trafficking initiative centers around an awareness training video to help train the more than 140,000 beer distribution employees in the U.S. to recognize and report signs of human trafficking. Beer distributors are uniquely positioned to help fight this heinous crime given their level of access to locations often unseen by the public as they visit around 600,000 licensed retailers across the country.

“We have been blown away by the support our members have shown for the Distributors Against Human Trafficking initiative since its launch last year,” said NBWA President and CEO Craig Purser. “Our initial goal was to train just over 10,000 beer distributors to recognize and report the signs of human trafficking by the end of 2021. We have now more than doubled that number with more than 26,000 employees trained.”  

“Because of this campaign, more and more hardworking men and women across the country are looking for signs of human trafficking,” Purser continued. “Beer distributors are making a difference — they are helping save peoples’ lives. NBWA promises our continued support, and we will make our best effort to provide the resources necessary to keep beer distributors vigilant in this fight, ensuring they’re well positioned to do their part to eradicate this crime from the communities they love and know so well.” 

For more information about the initiative, visit

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